The Rise of Colored Wedding Gowns
The bridal industry is not immune to the whims of fast and fading trends. As time goes on people begin to stray from many wedding traditions including traditional wedding gowns. A theme that has been slowly growing over time but I feel it has recently only grown even more in popularity.
It’s important to acknowledge that colored wedding gowns are not new to many cultures, in fact those are the tradition in many of these culture. Red in particular is a common tradition for a bride’s garments in different cultural weddings due to the fact it is attributed to luck, good fortune, and royalty in many cultures. Namely cultures in the continent of Asia. So if you’re ever invited to a traditional wedding from of a culture you are unfamiliar with, make sure to verify the dress code. While a red dress may be perfectly acceptable at many weddings, for the one’s where it’s not, it’s just as bad as showing up in white/ivory at other weddings.
Black wedding gowns in particular are not something new but their popularity has always been waning. In my experience the black wedding gown is most popular for brides getting married on our around Halloween which I think is very fitting.
However, excluding black wedding gowns I have seen a growing popularity in more unique colors as well as gowns that are still white/ivory but have colored accents. The most common example of white/ivory with the colored aspects is gowns with embroidered floral pieces which is amazing for weddings taking place in garden areas or places with much more of a lush green background. But there is this one specific gown in particular that comes to mind and it is a blue ballgown that is reminiscent of Cinderella’s dress. It’s gorgeous in person and while it does come in ivory, for the brides looking for something different or very princess-y it’s literal perfection.
For wedding gowns that are one solid color the most common color that I come across now is variations of pink, which makes sense. Many gowns already come with blush colored linings under layers of tule but that has evolved into gowns being wholly made out of light pink fabric. Even with this rise of colored gowns, bright and bold colors are still very rare so any colored gown you’ll find today is likely a soft pastel hue.
Personally, I love this change in trends and this slow trend of straying away from tradition. I will admit I am the kind of person who actively seeks to be unique in my daily attire so the thought of getting married in a colored wedding gown isn’t unrealistic. So I may be biased in my hope for this rising trend to continue, but I think it’s great for us as a society to allow for more uniqueness in our weddings. Ideally you only get married once so why not make it something extra unique to you?